Innovation in storytelling with Storify

It’s 7 am and I have just woken up. I use my Blackberry for an alarm and so its become my ritual to flick through Twitter to see what the world got up to overnight while I was in dreamland. Yes, I am a Twtter tragic, and yes, I was the one that tweeted that post about Carl Sagan’s quote and Twitter addiction: “Somewhere, something incredible is waiting to be known”. 

And so my friends, at 7am I discover not only that the mouse is dead, killed by the tablet, but also that stories have a new twist, thanks to this brilliant new mash-up technology called Storify

I have been an evangelist of storytelling in corporate life (AMP) since October 2006 when we held our first story slam for leaders, gathering 67 stories all up, and we have grown this year on year and now the whole company is doing it! Yeah! 

So you can imagine my delight to discover new ways to innovate on the theme of stories, alongside this other one I found last week! I have requested a beta account to trial Storify because sadly, the “Mashable” code didn’t work- must have been used up already.  I want to use Storify to tell the stories of the different speakers and topics at the Amplify Festival that I produce. (Next one is June 6-10 2011- have you booked yet?) 

But take a look, here’s the demo of Storify. How will you use it? 


Storify demo from Burt Herman on Vimeo.



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